TitletownTech announces the winners of its first-ever Startup Draft, April 24, 2025. (Photo courtesy: TitletownTech)
GREEN BAY, WI (WTAQ-WLUK) — Two startups took home a big prize Thursday at the first-ever Startup Draft hosted by TitletownTech.
The venture capital firm, backed by the Packers and Microsoft, used the occasion of the NFL Draft in Green Bay to launch a nationwide pitch competition shining a spotlight on emerging, innovative startups.
Nearly 1,000 applications were received from startups across almost all 50 states, in the areas of advanced manufacturing, supply chain, logistics, agriculture, water, energy, digital health and sports.
Finalists traveled to Green Bay to participate in the Startup Combine earlier this month. Each startup had a chance to refine their pitch, receive market feedback and engage with TitletownTech’s team, portfolio companies and corporate investors, including organizations like Microsoft, the Packers, Ariens, Kohler, Schneider and more.
It all culminated in Thursday’s Startup Draft Day, where finalists pitched their ideas and competed for a $1 million investment.
After seeing the strength of the TitletownTech Startup Draft field, officials decided to double their initial award and choose two winners, rather than just one. Both companies received $1 million and $350K in Azure credits, totaling $2.7 million in investments and cloud resources.
Here’s more information about the two winners:
Ateios Systems – Newberry, IN
Ateios Systems has developed a revolutionary chemistry-agnostic platform for manufacturing battery electrodes without toxic solvents or forever chemicals. The company’s RaiCure™ Electrode Coating technology enables dramatically faster, cleaner, and lower-cost battery production, poised to transform industries reliant on advanced energy storage.
Founded by Rajan Kumar, Ateios operates with a fabless manufacturing model, partnering with toll manufacturers to mass produce better components to meet the growing demand for next-generation batteries.
UBICEPT – Madison, WI and Cambridge, MA
Ubicept is redefining computer vision with technology that enables machines to see beyond the limits of traditional cameras, performing in extreme lighting, motion, and environmental conditions. The company’s advanced sensor processing unlocks ultra-low noise, high-speed imaging for robotics, automotive, surveillance, and industrial applications.
Co-founded by Sebastian Bauer and Tristan Swedish, Ubicept’s groundbreaking technology stems from years of research at the University of Wisconsin–Madison and MIT, positioning them at the forefront of computational imaging innovation.
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