DE PERE, WI (WTAQ-WLUK) – Small businesses have already started preparing for one of their biggest shopping days of the year: Small Business Saturday.
“Small businesses were already competing with online and Amazon and the big box stores before COVID hit so now I think it’s helpful because people are coming back to realizing that if they don’t shop with the local stores we’re not going to end up being here when this is all over,” Hey Daisy! owner Sarah Hickey said.
Due to the pandemic, Hickey tells FOX 11 stores are finding new ways to encourage the community to shop local.
“I think as a business owner, that’s kind of what you’re always doing, thinking of new ideas so sometimes it’s not that fun but when you have to do it, you’re actually forced to do it more quickly and be more creative.”
Businesses, like Azure women’s clothing store, are exploring new platforms.
“Whether you’re looking for something new or you’re looking for something specific we bring it to you. Text us, DM us, let us know and we drop it off at your front porch, you get to try it on in the comfort of your own home and then we pick it up the next day,” Azure owner Shanna Zeitler said.
Zeitler said, “We’ve officially just launched our app for the store so another way to shop with us.”
Hey Daisy! is in the process of redoing their website as well.
“They can actually shop from the comfort of their living room but they get to do it with local businesses,” Hickey said.
Zeitler and Hickey tells FOX they hope to continue encouraging people to shop small on all platforms.
“So it’s so important, now more than ever to really support each other because we’re not going to get through this unless we support and create an amazing community,” Zeitler said.
Small Business Saturday is the Saturday after Thanksgiving.
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