OSHKOSH, WI (WTAQ-WLUK) – The Packers may not be in the Super Bowl this year but Wisconsin is still represented in the fan experience.
Souvenir cups from professional sports leagues, college teams, the military and much more, all come from Dynamic Drinkware in Oshkosh.
Dynamic Drinkware operations manager Jeff Slusarski proudly tells WLUK..
“We’re the leader of the sports concession markets with the stadium capsule.”
That includes Super Bowl LII.
“We’re very proud of it,” Slursarski said. “It’s very cool to know that our cups are at stadiums as part of the fan experience.”
The team made around 65,000 cups for the big game.
Slursarski says the company designed the labels and eventually manufactured and distributed it from Oshkosh.
“For the Super Bowl, it’s a little more unique because we don’t have much stylistic freedom on that because the Super Bowl committees involved, our client at the Vikings stadium is involved. So they’ll give us a style guide and we have an amazing art team that would obviously format the art to make it lenticular.”
Dynamic Drinkware has been making cups for the Super Bowl for nearly a decade. During that time, the business has grown.
“We’re doing promotional products; we could get orders from clients we haven’t had before and that allows us to bring in more employees and hire more employees because of that,” Slursarski said.
Immediately following the game, the company started taking orders of Super Bowl cups that have the winning team’s design on it.
“People love our graphics; they love the lenticular 3D like we’re doing for the Super Bowl,” Slursarski said.
So the next time you’re at an event, whether it’s small, big or far; this Oshkosh company may have had a hand in a souvenir you can cherish forever.
