What drives someone to run 100 miles and then bike another 100 across Wisconsin? Peggy Coffeen catches up with Jordan Matthews of Rosy-Lane Holsteins in Watertown, Wis., to discuss Crossing Wisconsin, a challenge inspired by loved ones affected by cancer and created to support research at the UW Carbone Cancer Center. Jordan shares how personal loss helped spark his endurance journey and how the experience has brought together family, friends and members of the dairy community to push beyond what they thought possible. The conversation also explores mental health, physical wellness, leadership and why taking care of yourself helps you show up better for your family, team and cows. With more than $11,000 raised at the time of recording, Jordan reflects on the power of giving people a meaningful way to help. Hear why the biggest impact isn’t always how far you go, but who you bring along with you.
Support the UW Carbone Cancer Center: https://give.wiscmedicine.org/
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