New “Meat Matters” Guide highlights nutrition benefits of animal protein

“As Americans are putting a greater emphasis on hitting protein goals, animal protein is here to deliver with nutrient-dense food choices,” said Emily Ellis, director, communications and content, Animal Agriculture Alliance. “Whether it’s protein quality, vitamin B12, or iron absorption, these foods deliver essential nutrients that are difficult to replicate with plant-based sources alone.”

Key highlights from the report include:

• Complete protein power: Many animal proteins provide all nine essential amino acids needed to support essential body functions.
• Brain and blood health: Vitamin B12, an essential nutrient only found naturally in animal-source foods, is crucial for brain function. Iron from meat is also more easily absorbed than iron from plant sources, reducing the risk of anemia.
• Heart health: Research shows that animal proteins like lean beef can fit into a heart-healthy diet when consumed alongside other important nutrients like fruits, vegetables, and whole grains.
• Curb hunger: Incorporating protein at each meal can lead to increased satiety and fullness, supporting weight loss and management goals.
• Sustainability progress: U.S. animal agriculture accounts for just 4% of total greenhouse gas emissions, thanks to decades of innovation and progress from the farm and food communities.
• Key to vulnerable populations: The Food and Agriculture Organization of the United Nations recognizes meat, milk, and eggs, as essential sources of nutrients, particularly for vulnerable populations.

The “Meat Matters” Guide includes a fridge-ready poster comparing the nutritional profiles of various animal protein sources based on dietary needs and preferences.

“Our goal at the Animal Agriculture Alliance is to serve as a resource for curious consumers,” Ellis added. “The Meat Matters Guide provides an easy-to-understand resource for health professionals, educators, and consumers so they can feel confident about their food choices.”

The “Meat Matters” Guide is available for download at www.animalagalliance.org/issues/nutrition/.

The Alliance safeguards the future of animal agriculture and its value to society by bridging the communication gap between the farm and food communities. We connect key food industry stakeholders to arm them with responses to emerging issues. We engage food chain influencers and promote consumer choice by helping them better understand modern animal agriculture. We protect by exposing those who threaten our nation’s food security with damaging misinformation.