I’ll admit it…I am not the demographic for collectable Taylor Swift merch. I didn’t go to the concerts and I am not swept up in the – fully justifiable – Taylor mania.
That being said, I know a good collectable when I spot one. The Eras Tour concert film will be a juggernaut at movie theaters across the country. Some are predicting a haul of over $100 million on the first weekend. When I stopped into my local theater, I spoke with employees who told me about sold out shows, fans buying tickets to multiple showings on multiple dates and getting ACTUAL phone calls about the merchandise I am about to detail. Also, regular tickets are on sale for (at least the opening weekend
Along with the ticket (I bet these will make it into millions of scrapbooks) you can score a custom popcorn tub and drink cup.
Let’s touch on a few quick notes about these items:
PRICE – A large popcorn and a large soda, at my theater, runs $16.85 as a combo. For the Eras Tour collectable popcorn tub and drink cup, it ran me $29.00. To some, that would be a lot, but considering the prices of concert merch – this is pretty on point.
QUALITY – A+. The printing on both items is great. Neat design, full wrap around both. I would say that these are probably hand wash only – but after trying to scratch the surface a bit, nothing came off. Impressive considering I have purchased other collectable pieces of similar price that fell apart or had poor coloring. These stand out in quality.
USAGE – Held my popcorn, held my drink. Mission accomplished.
All and all, these are nice pieces that I will hold onto until I see what type of cultural impact this concert film actually makes. If it is a one weekend wonder, I will probably hand them off to a Swifty in my life. If the movie has staying power and becomes one of the highest grossing films of 2023…I will make room on my desk to show them off!
