ASHWAUBENON, WI (WTAQ-WLUK) – The Green Bay Booyah, not the Bullfrogs, will now be trying to stir up crowds and home runs as the area’s summer college baseball team.
The new name was unveiled at an event Wednesday night at the Green Bay Distillery.
“It’s going to take a little getting used to, I loved the Frogs, but we’re going to love the Booyah,” said Karen Johnson, a season ticket holder.
With a $10 million, 3,359-person capacity stadium under construction on Holmgren Way in Ashwaubenon, the team’s ownership group, Big Top Baseball, felt the time was right to move on from Bullfrogs.
The Booyah emerged out of an online contest.
John Fanta, Vice President of Big Top Baseball, tells FOX 11 San Diego-based branding company Brandiose also pitched in.
“They’ve helped us reimagine and kind of identify a logo series that we could unveil to be part of the community and to kind of identify with the Booyah.”
The naming contest started with fans submitting ideas and then Booyah, Cheese Curds, Old Fashioneds, Supper Clubbers, Tailgaters, Under Dogs, and Wurst were chosen as finalists.
“I can just picture during a game and we’re going for a rally, I can just picture hollering Booyah, Booyah, Booyah,” said Mick Kardoskee, husband of Ashwaubenon Village President Mary Kardoskee.
“I think all change, in general, is not always easy and I think this is something when we spoke with people in the community, they didn’t always have an identity or where did Bullfrogs come from?” said Fanta.
“This is something that everybody kind of resonates within the region and something everyone can tie back to.”
If you’ve never Booyah, the plan is to have it cooking in a supersized kettle when the season starts next May.
A merchandise store for the Booyah is also opening on Holmgren Way, across from Bay Park Square, near Gordmans. This Saturday, there will be 90 gallons of free booyah, starting at 11 a.m.
A USL 2 League soccer team will also play in the new stadium, which will be called Capital Credit Union Park.
A contest is currently being held for the soccer team’s name and colors.
